Dynamic Duo Jamie and Claire Croton Usher in New Era for Historic Rogers Motorcycles

Rogers Motorcycles Invercargill, a household name and esteemed Yamaha dealership since 1962, is all set to throttle into an exciting new era under the fresh leadership of Jamie and Claire Croton. They officially took over the reins of the business on June 1st 2023, following a remarkable 20-year tenure by Kevin and Ann McDonald.

The dealership, initially established by Jack Rogers in 1958, has long been known for its outstanding service, excellent value, and honest, straight-up approach. The Crotons are committed to continuing this legacy, balancing the preservation of its rich history with a drive to infuse new energy and ideas.

Jamie Croton, a life-long motorcycle enthusiast, has realised his dream of owning a motorcycle shop. His passion for bikes, accumulated from countless memories on them since his early years, is anticipated to bring a unique energy and vibrancy to the business. Jamie is set to steer Rogers Motorcycles, now Rogers Yamaha, into its next chapter.

Alongside him is Claire, an adept multitasker who, in addition to managing her career and nurturing their family, provides invaluable support to the venture. Her contributions, blending both business and personal aspects, promise to enrich the culture and spirit of the dealership.

The business transition maintains continuity in the high level of expertise customers have come to expect. "Business as usual," reassured the couple, "Our customers can still count on the same friendly faces delivering the high level of expertise they are used to."

The business has been a proud supporter of the farming and agricultural community in Southland since its inception. The Crotons are eager to continue this tradition, with some staff members having notched up over 40 years in the industry, ensuring an unrivaled wealth of knowledge to tap into.

To meet Jamie and Claire Croton, connect with them at 03 218 9584, or drop by the Rogers Yamaha dealership at 84 Leet St, Invercargill. As they accelerate into this new chapter, they promise to continue the legacy of going the extra mile to exceed customer expectations, a testament to the enduring spirit of Rogers Yamaha.